Who are we
We started Tamil Kadaii with a simple idea - to bring a touch of our Tamil homeland to those living afar. Just like many of you, our lives are nestled between the modern ideas of the western world and the rich traditions of Tamil culture. This unique experience is exactly what we aim to reflect in every part of our brand.
The full story
Start of a journey
Launching in London, right at the peak of the COVID-19 pandemic, was nothing short of a rollercoaster. The world was on pause, yet we saw a silver lining - a chance to bring comfort and a slice of home to the Tamil diaspora. It wasn’t easy, but it gave us the foundations for turning Tamil Kadaii into a resilient brand that Tamil people can trust.
Crafting our story
We start designing and manufacturing our own-label products, giving us to full control over every aspect of our brand. From the initial design sketches to the final product in your hands. It's a labor of love that allows us to deliver products we're proud of, straight from our hearts to your homes.
The road to 1,000
Reaching our first 1,000 customers was a monumental milestone. It was a testament to the growing community who resonated with our brand and gave us all the confidence we needed to go even further. Each order was not just a product sold, but a step towards creating a larger community bound by a love for Tamil culture intertwined with modernity
What keeps us going
Design excellence
Every product is thoughtfully crafted to honor Tamil heritage while embracing modern aesthetics and functionality.
Cultural preservation
Through modern interpretations of Tamil artistry and design, we help keep our rich cultural heritage vibrant and relevant.
Community impact
Beyond products, we're building a global community that celebrates and elevates Tamil culture in contemporary contexts.
Sustainable practices
Our commitment to responsible manufacturing ensures we create beautiful products while respecting both artisan communities and the environment.
